PL2054 ENTREPRENEURSHIP SYLLABUS | ANNA UNIVERSITY BTECH PLASTIC TECHNOLOGY 8TH SEMESTER SYLLABUS REGULATION 2008 2011 2012-2013

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PL2054 ENTREPRENEURSHIP SYLLABUS | ANNA UNIVERSITY BTECH PLASTIC TECHNOLOGY 8TH SEMESTER SYLLABUS REGULATION 2008 2011 2012-2013 BELOW IS THE ANNA UNIVERSITY 8TH SEMESTER B.TECH PLASTIC TECHNOLOGY DEPARTMENT SYLLABUS, TEXTBOOKS, REFERENCE BOOKS,EXAM PORTIONS,QUESTION BANK,PREVIOUS YEAR QUESTION PAPERS,MODEL QUESTION PAPERS, CLASS NOTES, IMPORTANT 2 MARKS, 8 MARKS, 16 MARKS TOPICS. IT IS APPLICABLE FOR ALL STUDENTS ADMITTED IN THE YEAR 2011 2012-2013 (ANNA UNIVERSITY CHENNAI,TRICHY,MADURAI, TIRUNELVELI,COIMBATORE), 2008 REGULATION OF ANNA UNIVERSITY CHENNAI AND STUDENTS ADMITTED IN ANNA UNIVERSITY CHENNAI DURING 2009

PL2054 ENTREPRENEURSHIP L T P C
3 0 0 3
UNIT I ENTREPRENEURIAL DEVELOPMENT PERSPECTIVE 9
Concepts of Entrepreneurship Development, Evolution of the concept of Entrepreneur,
Entrepreneur Vs. Intrapreneur, Entrepreneur Vs. Entrepreneurship, Entrepreneur Vs.
Manager, Attributes and Characteristics of a successful Entrepreneur, Role of Entrepreneur
in Indian economy and developing economies with reference to Self-Employment
Development, Entrepreneurial Culture
UNIT II CREATING ENTREPRENEURIAL VENTURE 9
Business Planning Process, Environmental Analysis - Search and Scanning, Identifying
problems and opportunities, Defining Business Idea, Basic Government Procedures to be
complied with
UNIT III PROJECT MANAGEMENT 9
Technical, Financial, Marketing, Personnel and Management Feasibility, Estimating and
Financing funds requirement - Schemes offered by various commercial banks and financial
institutions like IDBI, ICICI, SIDBI, SFCs, Venture Capital Funding
UNIT IV ENTREPRENEURSHIP DEVELOPMENT AND GOVERNMENT 9
Role of Central Government and State Government in promoting Entrepreneurship -
Introduction to various incentives, subsidies and grants - Export Oriented Units - Fiscal and
Tax concessions available
Role of following agencies in the Entrepreneurship Development - District Industries Centers
(DIC), Small Industries Service Institute (SISI), Entrepreneurship Development Institute of
India (EDII), National Institute of Entrepreneurship & Small Business Development
(NIESBUD), National Entrepreneurship Development Board (NEDB
UNIT V 9
Why do Entrepreneurs fail - The FOUR Entrepreneurial Pitfalls (Peter Drucker) Case studies
of Successful Entrepreneurial Ventures, Failed Entrepreneurial Ventures and Turnaround
Ventures
TOTAL: 45 PERIODS
74
REFERENCES
1. Entrepreneurship: New Venture Creation - David H. Holt.
2. Entrepreneurship - Hisrich Peters.
3. The Culture of Entrepreneurship - Brigitte Berger.
4. Project Management - K. Nagarajan.
5. Dynamics of Entrepreneurship Development - Vasant Desai.
6. Entrepreneurship Development - Dr. P.C.Shejwalkar.
7. Thought Leaders - Shrinivas Pandit.
8. Entrepreneurship, 3rd Ed. - Steven Brandt.
9. Business Gurus Speak - S.N.Char.
10. The Entrepreneurial Connection - Gurmit Narula.